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Thomas A. Cook (Melville, NY) is managing director of American River
International, an instructor at the World Trade Institute of Pace
University, an AMA seminar leader, and the author of hundreds of articles
on international trade.
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The
Ultimate Guide To Export Management covers all the fundamental
skills and knowledge needed, including how to:
- Meet
international customer service demands, including 3 key steps
to resolving problems with customers
- Negotiate
competitive shipping rates with freight forwarders
- Choose
between air and ocean carriers
- Prepare
quality export documentation, the backbone of global trade
- Master
the art of export packing, and reduce loss up to 70%
- Acquire
insurance to cover political risk and export credit exposures
- Use
Internet technology to gain a competitive advantage
- Ship
painlessly all over the globe--and much more.
International trade is packed with opportunities--and
loaded with perils. Now businesspeople can successfully navigate the
highly complicated, potentially risky exporting arena with this easy-to-read,
step-by-step manual. |
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1998-2001 American River International, Ltd. All rights reserved
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